"The result of a problem
is the way you deal with it.”
With years of working in male-dominated industries, Jasmine Chau has developed a forward-thinking mindset that when combined with her determination and resilience has brought her where she is today, a successful and respected female entrepreneur in her field.
Moreover, having lived in a multicultural environment, Jasmine holds a deep diversity and cultural sensitivity comprehension. She has experienced enough to see how much potential young Vietnamese people have and how underrated and unguided they are in the process of self-realization.
Therefore, she has made it her mission to be the guidance for anyone who is seeking it, to be the believer for anyone who is lost, and to be the mentor she, fortunately, had in her early days for the future of our country. Investing in contests for students, presenting in workshops and seminars where she shares her knowledge, and putting her faith in a team of young personnel are only a few activities Jasmine plans to take to put her words into action.
Italian Atelier
Chief Marketing Officer & Chief Strategy Officer
2017 - Present
Key Qualifications & Responsibilities
- Effectively manages 6 teams with a total of 21 employees in 6 countries.
- Oversees executive leadership, company training, and public relations with media.
- Develops intensive, ambitious business strategies, short-term goals, and long-term objectives.
- Spearheads overhaul of various underperforming departments to reduce stagnation and increase growth and productivity.
- Fosters change in company culture to be more open, transparent, and accountable.
Key Achievements
- Opened 6 Asian offices in 4 years, 3 of which were launched during the global pandemic
- Oversees executive leadership, company training, and public relations with media.
- Develops intensive, ambitious business strategies, short-term goals, and long-term objectives.
- Spearheads overhaul of various underperforming departments to reduce stagnation and increase growth and productivity.
- Fosters change in company culture to be more open, transparent, and accountable.
- Established the company’s digital marketing team in March 2020, which marked a digital transformation for Italian Atelier
Brought Italian Atelier’s financial management to a turning point by meticulously regulating and tracking the company’s finances, which resulted in a remarkable growth - Increased the company profit by connecting the company to large accounts
- Featured in prestigious lifestyle magazines such as L’Officiel, Luxuo, and Elle Decoration.
United Overseas Bank (UOB), Singapore
Special Consultant of Regional Wholesale Banking Director for Southern Vietnam & Head of Risk Management
2008-2017
Key Qualifications & Responsibilities
- Worked above and handled over 6000 employees
- Managed and supported the Risk Management team
- Oversaw the day-to-day operations, including meeting with team leaders and auditing activity.
- Operated and overviewed all activities performed by the Southern Vietnam branch.
Key Achievements
- Helped the Southern Vietnam branch of the company grow profits significantly.
